Porter, M. E. (2013). Defining Corporate Purpose: Creating Shared Value. In: Arthur W. Page Society 30th Annual Conference. Boston, 30 September 2013. Boston: Harvard Business School. 원문보기

자료정리: 김예영

Connecting the Dots

Strategic Philanthropy Strategic Corporate Social Responsibility (CSR) Creating Shared Value (CSV)
Platform investments to enable shared value approaches:

-Educate

-Invest in enabling assets

-Incubate

-Accelerate

 Engaging stakeholders to collaborate on societal problems Address societal needs and challenges with a business model